#AvaryDay 2011 

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On December 31, Bryce is turning 29 and we were planning, once again, a way to show him how The Rocket Summer’s fans are united through #AvaryDay.

 We put this idea in action last year and it worked out pretty well, as fans from all over the world helped us and with that, we could draw Bryce’s attention to it and made him help us with the tag.

 Taking part in this campaign is very easy, you only need to have a Twitter account and follow the following steps.

 During the entire 31st, use the hashtag #AvaryDay in your tweets - Once for tweet, otherwise Twitter will take it as a spam message - this way, all TRS’ fans will be able to keep their eyes on what is happening in the campaign through Twitter’s search tool.

 If a lot of people participate, our hashtag will have the chance of reaching the Trending Topics, which are the most popular topics from twitter, so it will be shown at everybody’s initial page, making people curious and eager to know The Rocket Summer.

 We count on your help to make #AvaryDay a success once again! Don’t forget to mention this campaign on your social network!

We’ll see you on Twitter on December 31! ;)

TRSBR Crew

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